for business. Violet Botanical Skincare LLC is vegan-friendly and does not test its products on animals. The company believes that animal testing is cruel and inhumane, and that there are many viable alternative methods for testing cosmetics. Violet Botanical Skincare LLC also believes that the use of animal-derived ingredients in cosmetics is unnecessary, and that plant-based ingredients can be just as effective. The company's position on animal rights is good for business because it appeals to a growing number of consumers who are interested in cruelty-free products.