for business The position of Vermont Country Soap on animal rights is that they believe that animals should have some basic rights, such as not being used in cruel experiments or for testing products. They also believe that animals should be allowed to live their lives without being subjected to cruelty. The reason why this is good for business is because it builds a positive image for the company. Consumers who care about animal rights are more likely to purchase products from a company that shares their values. Additionally, companies that support animal rights tend to be more environmentally friendly, and consumers are increasingly interested in buying sustainable products.