for business. United & Free is a vegan and cruelty-free skincare company that does not test any of its products on animals. The company's position on animal rights is that animals should not be used in the testing of cosmetics or any other consumer products. United & Free believes that this practice is cruel and inhumane, and that there are better, more humane ways to test the safety of cosmetics. The company's stance on animal rights is good for business because it helps to set United & Free apart from other skincare brands. Vegan and cruelty-free products are becoming more popular, and consumers are increasingly interested in buying products that are not tested on animals. By standing behind its commitment to animal rights, United & Free is able to attract consumers who care about these issues.