Muskaan is beauty with heart: a brand of high-quality, long-wear lip products that not only donates to those in need, but is also free of parabens, chemicals, and preservatives. Our exclusive hydra-matte formula blends the matte look you love with a moisturized, easy-to-apply, and lightweight feel for a comfortable wear. The highly pigmented colors are super versatile and perfect for any skin type. Portions of our proceeds go towards funding a rotating lineup of local and global charity partners. Not only will your lips benefit, but more importantly, the people around you will.