1. We use only all natural and consciously sourced essential oils and non-GMO, vegan & gluten-free ingredients (organic when available) in all our products. Ingredients you recognize and can trust, pronounce and see!2. We specialize in products for healthy, active people who need products they can rely on to work when they need it most. 3. We are empowering and educating every body to make small changes in all areas of their lives to live healthier and question what they put ONTO their bodies. 3. We are taking care of the planet – cruelty free and packaged in recyclable materials.